Six Steps to Creating an Effective Content Marketing Plan

It’s estimated that close to 40% of businesses who participate in content marketing don’t have any kind of content strategy. It goes without saying that content marketing efforts are more likely to be successful when there’s a strategy governing the decision making. Fortunately, creating a content marketing plan is a relatively easy task. Here are six steps. Really get to know your target audience At the heart of any content marketing plan is your audience. You have to know who they are, and not just a rough idea. You cannot…

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4 Steps to Improve your Content Marketing Strategy

While a lot of people might argue that content marketing is very time consuming and hectic, the fact that it works can’t be denied. The reality is that content marketing has become a new way of reaching out to people. Instead of cold calling or distributing flyers, what marketers can do is that they can market their business through their content. So since we have established that, now let’s discuss some steps to improve your Quality content Quality content is something which is crucial. Imagine that there is good traffic…

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Six Low-budget Marketing Tips to Help Your Startup Get Noticed

When you’re just launching a new small business, funds are most likely very tight. Surviving that first year is likely going to be the hardest part of getting your startup off the ground. But how can your startup thrive if your marketing budget is practically zero? You have to get creative and find some free or very inexpensive channels for getting your name out there. Here are six ideas. Develop a content marketing strategy Content marketing is all about establishing trust with potential clients by setting your brand up as…

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Five Ways To Make Your Content Marketing Stand Out from The Rest

The sheer amount of digital content that we create collectively each day is staggering. Approximately 2.5 quintillion (that’s a million trillions) bytes of data are created every single day. In any given day, Facebook users will share 2.2 million pieces of content, Twitter users will send more than a quarter of a million tweets, and Instagram users will upload 216,000 photos. To say that the internet is a crowded place is a huge understatement. With such a vast amount of content being created and shared online every day, how can…

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5 Creative Ideas to Promote Your Content Using Social Media

Imagine you are at the bottom of the hill and people you want to reach are at the top of the hill. Can you call them by just screaming without using any Mike while they are in the crowd? No, nowhere possible for anyone to do it. Social media marketing behaves in the same way. Until unless you use creative ways, you can’t reach the targeted audience and get the desired results. Let me tell you 5 workable social media marketing tips. 5 Creative Ways to Promote Your Content Using…

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